There’s big, big news for Staples today as it has emerged that its US
stores are soon to begin stocking Apple goods. The significance of
this deal for Staples cannot be underestimated and Apple will also
benefit of course, notably as more Apple products will be available in a
retail chain that millions of people with corporate expense accounts
shop at. This one sounds like a good deal all around then.
There were previously some rumors regarding Staples possibly selling Apple
items when its website in the US briefly showed a page ad for Apple TV.
The new Staples and Apple partnership was finally confirmed yesterday
after a meeting where Staples executives are said to have shared the
news with employees. The Twitter airwaves were soon buzzing with the
posts from Staples staff passing on their delight at the good news.
One tweet came from Staples’ Senior Vice President of Global Human
Resources Regis Mulot who posted, “After Canada, Apple products are
coming to Staples in the US. Great news!” Another of the tweets posted
came from Erin LaFlamme a Strategic Accounts Coordinator who posted,
“Thanks Apple for letting Staples sell you,” and added thanks for the
celebratory Apple products. Very nice too!
It has not been confirmed which products Staples will sell but apart
from Apple TV, rumor has it that the complete Mac lineup and also mobile
devices such as the iPhone
and iPad will be on offer. There’s also no firm date for when this
move will begin but we’ll be keeping in touch with developments. Good
news then for Apple, Staples and of course customers who will have an
extra option for purchasing Apple devices.
Are you pleased to hear that Staples will soon be carrying Apple
products? How much difference will it make to Apple to gain access to
millions more corporate expense account users? Why not send us your
comments about this deal.
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